Why Your Business Is an Energetic Entity (And What That Actually Means)
When you think about your business, what comes to mind?
Maybe it's your website. Your offers. Your social media presence. The clients you've worked with, the income you've made (or haven't made yet), the long list of tasks you're always trying to stay on top of.
Most entrepreneurs think of their business in tangible terms, logos, landing pages, email sequences, sales calls. The visible, measurable, do-able things.
But what if I told you that your business isn't just a collection of tasks and tools? What if your business has its own energy, its own frequency, its own field, its own presence in the world?
What if your business is, in fact, an energetic entity?
And what if that energy is affecting everything, your visibility, your income, the clients who find you (or don't), and how hard or easy it feels to show up every single day?
If that sounds a bit out there, stay with me. Because once you understand this concept, you'll never look at your business the same way again.
Your Business Isn't Just What You Do—It's What You Hold
Think about the last time you walked into a room and immediately felt the vibe. Maybe it was a party where the energy was buzzing, or a meeting where the tension was thick enough to cut with a knife. You didn't need anyone to tell you what was happening…you felt it.
That's because spaces, gatherings, and even relationships have energy. And so does your business.
Your business isn't just the services you offer or the content you post. It's the accumulation of every decision you've made, every doubt you've had, every launch you've poured your heart into, every client interaction, every moment of comparison, every burst of excitement, and every wave of burnout.
All of that energy doesn't just disappear. It stays. It builds. It shapes the field around your business.
And whether you're aware of it or not, that field is influencing everything.
What Does It Mean for Your Business to Be an Energetic Entity?
When I say your business is an energetic entity, I mean it has its own presence, its own vibration, its own resonance, its own way of showing up in the world.
Just like you have an energy field (your aura, your frequency, your vibe), so does your business. And just like your personal energy can feel light and flowing one day and heavy and stuck the next, your business energy shifts too.
Here's what that looks like in practice:
Your business holds memories.
Every failed launch, every client who didn't pay, every time you showed up even when you felt like a fraud, your business remembers. Those experiences leave an energetic imprint.
Your business absorbs energy from others.
When someone looks at your work with jealousy, skepticism, or judgment, that energy doesn't just float away. It can stick. Your business also absorbs the energy of clients, collaborators, and even people who've just visited your website or social media.
Your business reflects your inner state.
If you're constantly doubting your offers, second-guessing your prices, or thinking "maybe I should just get a real job," your business feels that. And it shows up in your results, fewer inquiries, slower sales, more resistance.
Your business has a frequency.
Just like a radio station, your business is broadcasting a signal. And that signal is either calling in aligned clients, opportunities, and abundance, or it's repelling them.
Why Most Entrepreneurs Ignore the Energetics (And Why That's a Problem)
Most business advice focuses on strategy. Do this funnel. Post on these platforms. Batch your content. Optimise your SEO. Launch with urgency.
And yes, strategy matters. But strategy without aligned energy is like trying to drive a car with the handbrake on. You're doing all the right things, but it still feels hard. Slower than it should be. More exhausting than it needs to be.
Here's what happens when you ignore the energetic layer of your business:
You keep hitting the same blocks.
No matter how many new strategies you try, you end up back in the same place, stuck income, inconsistent clients, resistance to posting, imposter syndrome on repeat.
Your launches feel heavy.
Even when you've done all the prep, something just feels off. The energy isn't there. And your audience feels it too.
You attract clients who aren't quite right.
They're interested, but they ghost. Or they book, but they're high-maintenance. Or they don't value your work the way aligned clients would.
You feel disconnected from your business.
It doesn't feel like yours anymore. It feels like something you're dragging along, trying to keep alive, rather than something that flows naturally from who you are.
All of these are signs that your business energy is congested, misaligned, or blocked.
What Causes Energetic Buildup in a Business?
So if your business is an energetic entity, what exactly clogs it up? What creates the density, the blocks, the heaviness?
Here are the most common culprits:
1. Your own fear and doubt
Every time you think "I'm not good enough," "Who am I to charge this much?" or "What if no one buys?", that energy goes into your business. And it builds.
2. Failed launches or unmet goals
When something doesn't go the way you hoped, the disappointment, frustration, or shame doesn't just dissolve. It lingers in your business field.
3. Old client energy
Every client you've worked with leaves an energetic trace, some positive, some not. If you've worked with clients who were draining, demanding, or misaligned, that energy can still be hanging around.
4. Comparison and imposter syndrome
Every time you scroll Instagram and think "they're doing it better," or "I'm so far behind," you're introducing interference into your business energy.
5. Negative projections from others
When someone rolls their eyes at your work, sends jealousy your way, or dismisses what you do as "not a real job," that energy doesn't bounce off. It can stick.
6. Energetic contracts or attachments
Sometimes your business picks up energy from places you didn't even know were affecting it, old business partnerships, spaces you've worked in, even unconscious agreements you made when you first started.
All of this accumulates. And over time, it creates a field around your business that feels heavy, stuck, or misaligned.
What Happens When You Clear Your Business Energy?
So what changes when you start treating your business as an energetic entity, and actually clearing it?
Everything.
Here's what I've seen (in my own business and in the businesses I work with):
Momentum returns.
Things that felt stuck suddenly start moving. Inquiries come in. Opportunities open up. It doesn't feel like you're pushing anymore, it feels like you're being pulled forward.
You attract more aligned clients.
The people who find you are the ones who get your work. They value it. They're excited to work with you. The misaligned ones stop showing up.
Visibility feels easier.
Posting, showing up, being seen, it doesn't feel as heavy or scary. You're not fighting resistance every time you go to share your work.
Your pricing feels aligned.
You stop second-guessing what you charge. You know your value, and so do your clients.
Your business feels like yours again.
It stops feeling like something you're managing or surviving, and starts feeling like a true extension of your soul's work.
How to Start Treating Your Business as an Energetic Entity
If this is resonating and you're thinking "Ok, so what do I actually do with this?", here are some starting points:
1. Acknowledge that your business has energy.
This might sound simple, but it's foundational. Just recognising that your business is more than a to-do list shifts how you relate to it.
2. Notice when your business feels heavy.
Pay attention to the moments when your business feels stuck, resistant, or "off." That's usually a sign that the energy needs clearing.
3. Clear your business energy regularly.
This could look like:
A grounding meditation where you visualise your business surrounded in light
An intentional clearing ritual (using sage, sound, or your own energy work practice)
Booking a session with someone who does this work (like me)
Joining a membership where your business gets cleared regularly (more on that soon)
4. Set energetic boundaries.
Just like you wouldn't let anyone walk into your home uninvited, don't let just any energy into your business. Be intentional about who you work with, what you consume, and what you allow into your field.
5. Infuse your business with what it needs.
Clearing is one half of the equation. The other half is infusing your business with the energy it wants, clarity, magnetism, momentum, alignment, abundance. This is the activation piece.
Why Energetic Maintenance Matters
Here's the thing: clearing your business energy once is powerful. But it's not one-and-done.
Your business is constantly interacting with the world. It's accumulating new energy every day, some of it helpful, some of it not. Just like you wouldn't shower once and expect to stay clean forever, your business needs regular energetic maintenance.
That's why I created The Energetic Edge, a membership where your business gets cleared and activated every single week. You don't have to do anything. You don't have to show up. The healing happens whether you're present or not.
Because your business deserves to be held, cleared, and supported, not just once in a while, but consistently.
Final Thoughts
Your business is more than a brand. More than a strategy. More than a set of offers.
It's an energetic entity, a living, breathing extension of your soul's work.
And when you start treating it that way, everything shifts.
You stop trying to force things to happen and start allowing them to flow. You stop wondering why it feels so hard and start experiencing what's possible when your business energy is clear.
So if you've been doing all the "right" things but still feel stuck, maybe it's time to look at the energetic layer. Because that might be exactly what's been missing.
